The Target Pharmacy Rewards micro-site runs a Loyalty Lab SaaS program. During the second phase of the project, I worked to build a HIPPA agreement, a sign up interface, connecting and testing the Target Red Card, and finished with designing the customer service portal, testing accessibility, and helping with user adaption of the program.
Phase II wire-frame details the sequence of events for the sign up flow and the link to the Pharmacy Rewards Red Card.
The micro-site sign up sequence used a simple set of modals prompting the user through the steps of the HIPPA agreement.
As part of Phase II, the customer service portal was tested for connectivity to the Red Card. Here I was responsible for customizing fields inside the Loyalty platform.
Once the red card program was completed and staged, I worked alongside account managers to test adaptation to the program with the Target Guest Relations team. To support our efforts, we produced a branded training manual.
