Interactive Portal - Sports Authority


While at Loyalty Lab, I had the pleasure to work with the team at Sports Authority to create The League Rewards Program. Sports Authority needed to offer a second "Elite Rewards" brand. After initial scope review and a few meetings with the client, I created several documents intended to solution splitting the user portals into two different visual environments while within one program.

SA Site Map

Sports Authority site flow diagram indicating where user will be directed through different portals. During the build I determined separate user experiences and linked multiple CSS files. In pages where Loyalty components are shared, a CSS style sheet in the header overwrites one of the two styles.

SA UI Document

Sports Authority user interface wire-frame detailing expected functionality throughout the sign-up process.

SA Landing Page Design

Proposed Sports Authority home page design with the two alternate rewards programs.

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